Business travellers who spend a lot of time on the road don’t only get their own nickname – they also have their own behaviour and expectations. The two articles in this short trip help travel managers and TMCs to polish their (mobile) offering to fit the road warrior’s needs.
The ever-changing landscape of corporate travel
With the proliferation of mobile technologies and services, corporate travel is in a constant state of change. But how should Travel Management Companies respond to these changes? After all, a TMC’s urge to stay in control might conflict with the corporate traveller’s desire to shape his or her own path with apps. Quoting several very relevant resources, this article juxtaposes today’s business traveller’s profile and that of the “new travel management company” profile. As it turns out, both parties are not that far apart. A US perspective, mainly, but still insightful.
Gaining road warriors’ loyalty
The second article goes on to focus exclusively on the corporate traveller. – More specifically, the corporate traveller who finds himself often on the road, better known as the “road warrior”. It starts from their behaviors and expectations, and translates that to how you as a travel manager should shape your customer experience.